Expanding its global footprint, Funko brings an immersive retail experience to one of its fastest-growing fan communities
MANILA, Philippines–(BUSINESS WIRE)–Apr. 15, 2025
Funko, Inc. (NASDAQ: FNKO), a global pop culture lifestyle brand, today announced the planned opening of the first Southeast Asian Funko-licensed store by local retailer, Funtastik Enterprises Corp, in the Philippines, currently scheduled to debut in June 2025. This expansion marks another milestone in Funko’s international growth strategy, reinforcing its commitment to meeting fans where they are and bringing the brand experience closer to its most passionate communities.
Driven by thriving comic conventions, strong community engagement, and a booming e-commerce ecosystem, the Philippines is one of the most active markets for pop culture in Southeast Asia. Filipino fan communities rank among the world’s most engaged audiences for Funko, making this location a strategic move to bolster local engagement and attract new fans. Funko has partnered with Funtastik based on its experience in the market and focus on customer service.
“As a global brand, Funko is committed to expanding our presence in the most engaged and fastest-growing fan communities,” said Cynthia Williams, CEO of Funko, Inc. “The Philippines has been one of our strongest-performing markets in Asia, and this licensed store represents our investment in its passionate fanbase. We’ve seen great success with similar licensed stores in the Middle East, and we’re excited to bring that same momentum here. By deepening our local retail footprint and enhancing direct-to-consumer experiences, we’re eager to inspire connection, self-expression, and fun for our fans—wherever they are in the world.”
Located in SM Mall of Asia, the immersive retail space is expected to offer exclusive product drops and interactive zones, celebrating beloved entertainment, sports, and music franchises, as well as the growing world of anime. Fans can expect to find an array of collectibles, including the iconic Funko Pop! line, Bitty Pop!, Loungefly, and Manila-exclusive apparel.
With this launch, Funko continues to accelerate its global reach through best-in-class retail and licensing partnerships, shaping the next era of fan culture across Asia and beyond.
About Funko
Funko is a leading global pop culture lifestyle brand, with a diverse collection of brands, including Funko, Loungefly, and Mondo, and an industry-leading portfolio of licenses. Funko delivers industry-defining products that span vinyl figures, micro-collectibles, fashion accessories, apparel, plush, action toys, high-end art, music and digital collectibles, many of which are at the forefront of the growing Kidult economy. Through these products, which include the iconic original Pop! line, Bitty Pop!, and Pop! Yourself, Funko inspires fans across the globe to express their passions, build community, and have fun. Founded in 1998 and headquartered in Washington state, Funko has offices, retail locations, operations, and licensed partnerships in major consumer geographies across the globe. Learn more at Funko.com, Loungefly.com, MondoShop.com, and Droppp.io, and follow us on TikTok, X, and Instagram.
Forward Looking Statements
This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. All statements contained in this press release that do not relate to matters of historical fact should be considered forward-looking statements, including statements regarding Funko’s retail presence and partnerships. These forward-looking statements are based on management’s current expectations. These statements are neither promises nor guarantees, but involve known and unknown risks, uncertainties and other important factors that may cause our actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements, including, but not limited to, the important factors discussed under the caption “Risk Factors” in our annual report on Form 10-K for the year ended December 31, 2024 and our other filings with the Securities and Exchange Commission that could cause actual results to differ materially from those indicated by the forward-looking statements made in this press release. Any such forward-looking statements represent management’s estimates as of the date of this press release. While we may elect to update such forward-looking statements at some point in the future, we disclaim any obligation to do so, even if subsequent events cause our views to change. These forward-looking statements should not be relied upon as representing our views as of any date subsequent to the date of this press release.
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